World Class Gym
An independent gym up against the chains, moved off a one-page funnel onto a site that sells the gym before anyone visits.
- Enquiries in the first 2 months
- 30
- Google mobile speed score
- 90+
BeforeAfter
The old Leadpages homepage. Its embedded video is shown as a plain dark panel. Scroll inside the window to see the whole page.
What changed.
- 01
The gym sells itself up front
8,000 sq ft, 130 machines, from £25 a month, open 7 days. The numbers people compare gyms on, in the first screen.
- 02
Every price on one page
Memberships and passes laid out plainly, so nobody has to ring to ask.
- 03
Open now, at a glance
Live opening status in the header, so late visitors know they can still come in.
- 04
A form people actually use
One short enquiry form, every enquiry saved. 30 came in over the first two months.

